Helios Realty and Infinity Realty to merge, creating flagship network member in Chicago ahead of national expansion of Real Living brand name
Real Living Helios Realty and Real Living Infinity, the Chicago network partners of one of the nation’s largest residential real estate networks, today announced a merger that will combine the companies’ operations after five years of independent growth. The new company will operate as Real Living Helios Realty and will be base its offices in Lincoln Park and the West Loop neighborhoods.
The announcement from these two local, independently owned firms comes on the heels of the merger announced in late 2009 between Real Living Network Services – the national franchisor of the Real Living real estate brand – and GMAC Real Estate, a merger that will extend Real Living, the real estate industry’s first consumer lifestyle brand, across more than 600 independently owned offices nationwide, with more than 10,000 sales professionals conducting over $20 billion in annual transactions.
In Chicago, the new Real Living Helios Realty will be led by Tripti Kasal, the founder of Infinity Realty and longtime leader in the Chicago residential property market, as well as by Andrew Magliochetti and Joe Magliochetti, brothers and co-founders of Helios Realty. Tripti Kasal will be managing broker and will oversee day-to-day operations, while the Magliochettis will focus on business development, agent development, and the growth of complementary businesses.
“The combination of our firms makes sense in so many ways, not least among them that we have been operating independently for years under the same franchise brand and in the same neighborhoods,” said Kasal. “Both companies share many of the same core values, and together we will be even better at delivering outstanding results for our customers.”
Real Living is a national award-winning brand known for its innovation, customer service and track record of attracting results-driven brokers and sales professionals, along with a culture of partnership and collaboration within its network. The principals of the new Real Living Helios Realty believe their firm has achieved similar recognition in the Chicago market. In particular, Andrew Magliochetti noted that agents from both Helios and Infinity share two notable and valuable traits – customer loyalty and productivity.
“We really can’t say enough about the quality and caliber of the people in the new Real Living Helios Realty,” said Magliochetti. “When we study sales numbers as well as market activity, it’s apparent that our people are about twice as productive as the average Chicago real estate agent, and in a tough market this only increases market share and sets our people and our company up for success in the future.”
Likewise, Joe Magliochetti said that he and his colleagues at Helios have known Kasal and her team for years, and have been allies and supporters throughout that time. He further noted that the merger has been forged with strength and growth in mind.
“Each of our firms on its own should be proud of our growth and performance during what has been a pretty tough market, but it became clear in late 2009 that the landscape of our business in Chicago was continuing to change dramatically,” said Magliochetti. “We see an opportunity to do some exciting things in the next couple years, and this merger is a big step forward toward the type of scale we need to achieve those goals. We don’t want to be the biggest – only the best.”
Kasal agrees, noting, “The real estate business has undergone some significant changes in the past several years, some prompted by the surge in technology innovations, and some prompted by the cleansing effect of a real-estate and financial recession. We believe that by combining our sales and marketing resources, agent professionalism and success, with the excellent brand, systems and technology of Real Living, you have a really exciting offering that is positioned to succeed well into the future.”
About Real Living Helios Realty
Founded in 2004 and continuing to achieve year after year of uninterrupted growth, Real Living Helios Realty is a full-service residential real estate sales and marketing firm. First and foremost, we are a customer service organization that features collaboration among some of the most talented and reliable real estate sales professionals in the Chicago marketplace.
Real Living Helios Realty has built an integrated sales and marketing system that combines technology, creativity, collaboration and communication to connect sellers and buyers all over Chicago. Our sales professionals are the leading-edge experts in their markets and neighborhoods, having built their reputations through years of performance and accountability.
In addition, as part of the Chicago-based anchor firm in the national Real Living network, our sales consultants – and their customers – access the best possible systems, technology, communication, collaboration, support and expertise in the business. Nationwide, Real Living Real Estate includes more than 600 independently owned offices with 10,000 sales professionals conducting over $20 billion in transactions each year. Real Living is a national, award-winning company known for innovation, customer service and its fresh, energetic, consumer-focused brand.
Chicago Real Living Franchises Combine for Strength, Success
Posted by: Real Living Helios | Comments (6)Helios Realty and Infinity Realty to merge, creating flagship network member in Chicago ahead of national expansion of Real Living brand name
Real Living Helios Realty and Real Living Infinity, the Chicago network partners of one of the nation’s largest residential real estate networks, today announced a merger that will combine the companies’ operations after five years of independent growth. The new company will operate as Real Living Helios Realty and will be base its offices in Lincoln Park and the West Loop neighborhoods.
The announcement from these two local, independently owned firms comes on the heels of the merger announced in late 2009 between Real Living Network Services – the national franchisor of the Real Living real estate brand – and GMAC Real Estate, a merger that will extend Real Living, the real estate industry’s first consumer lifestyle brand, across more than 600 independently owned offices nationwide, with more than 10,000 sales professionals conducting over $20 billion in annual transactions.
In Chicago, the new Real Living Helios Realty will be led by Tripti Kasal, the founder of Infinity Realty and longtime leader in the Chicago residential property market, as well as by Andrew Magliochetti and Joe Magliochetti, brothers and co-founders of Helios Realty. Tripti Kasal will be managing broker and will oversee day-to-day operations, while the Magliochettis will focus on business development, agent development, and the growth of complementary businesses.
“The combination of our firms makes sense in so many ways, not least among them that we have been operating independently for years under the same franchise brand and in the same neighborhoods,” said Kasal. “Both companies share many of the same core values, and together we will be even better at delivering outstanding results for our customers.”
Real Living is a national award-winning brand known for its innovation, customer service and track record of attracting results-driven brokers and sales professionals, along with a culture of partnership and collaboration within its network. The principals of the new Real Living Helios Realty believe their firm has achieved similar recognition in the Chicago market. In particular, Andrew Magliochetti noted that agents from both Helios and Infinity share two notable and valuable traits – customer loyalty and productivity.
“We really can’t say enough about the quality and caliber of the people in the new Real Living Helios Realty,” said Magliochetti. “When we study sales numbers as well as market activity, it’s apparent that our people are about twice as productive as the average Chicago real estate agent, and in a tough market this only increases market share and sets our people and our company up for success in the future.”
Likewise, Joe Magliochetti said that he and his colleagues at Helios have known Kasal and her team for years, and have been allies and supporters throughout that time. He further noted that the merger has been forged with strength and growth in mind.
“Each of our firms on its own should be proud of our growth and performance during what has been a pretty tough market, but it became clear in late 2009 that the landscape of our business in Chicago was continuing to change dramatically,” said Magliochetti. “We see an opportunity to do some exciting things in the next couple years, and this merger is a big step forward toward the type of scale we need to achieve those goals. We don’t want to be the biggest – only the best.”
Kasal agrees, noting, “The real estate business has undergone some significant changes in the past several years, some prompted by the surge in technology innovations, and some prompted by the cleansing effect of a real-estate and financial recession. We believe that by combining our sales and marketing resources, agent professionalism and success, with the excellent brand, systems and technology of Real Living, you have a really exciting offering that is positioned to succeed well into the future.”
About Real Living Helios Realty
Founded in 2004 and continuing to achieve year after year of uninterrupted growth, Real Living Helios Realty is a full-service residential real estate sales and marketing firm. First and foremost, we are a customer service organization that features collaboration among some of the most talented and reliable real estate sales professionals in the Chicago marketplace.
Real Living Helios Realty has built an integrated sales and marketing system that combines technology, creativity, collaboration and communication to connect sellers and buyers all over Chicago. Our sales professionals are the leading-edge experts in their markets and neighborhoods, having built their reputations through years of performance and accountability.
In addition, as part of the Chicago-based anchor firm in the national Real Living network, our sales consultants – and their customers – access the best possible systems, technology, communication, collaboration, support and expertise in the business. Nationwide, Real Living Real Estate includes more than 600 independently owned offices with 10,000 sales professionals conducting over $20 billion in transactions each year. Real Living is a national, award-winning company known for innovation, customer service and its fresh, energetic, consumer-focused brand.